Still today many people ignore that Circular Economy (CE) is an economic model that replaces one assumption – disposability – with another: restoration. Leading companies are redesigning their products and supply chains to get a competitive edge amid competition for finite resources, tapping into huge unused potential for cutting costs through reusing the materials they already own. The circular approach, which is a fundamental component of a
Nature Positive Economy, allows businesses to increase profits by:

1) extracting additional value from their existing assets by maximizing their (re-)use,
2) creating additional value from materials currently discarded as waste,
3) cutting costs of manufacturing (re-manufacturing used products takes much less energy and emissions than making entirely new products),
4) reducing exposure to volatile supply of primary raw materials,
5) offering innovative service models (product-as-a-service, sharing economy)

At Nuecir we work to address critical challenges, scouting for and helping to develop game-changing, eco-smart solutions that redefine their industries. We look for technologies that do not just optimize, but revolutionize lifestyles and processes, production, as well as product lifecycles.

Nuecir acts as a catalyst, inviting its community members to develop game-changing systems to dramatically reduce the environmental footprint of toxic waste management. In the era of AI, we aim for instance to transform nuclear power from a source of concern into a cornerstone of clean energy.

Moreover, by helping manage rare earth element supply, repurpose valuable materials and recycle essential societal resources like water, we strive to transition to a safer and circular economy. We aim to bring innovative, scalable, and mobile solutions directly to those who need them.

World-class think tanks

Public and private sector decision makers engaged worldwide in the investigation carried out by Wise Media's Sustainability Summit's Special Interest Working Groups (SIWGs) since 2010. Nuecir calls them to action as movers and shakers of today's circularity revolution.

Leading laboratories

At Nuecir, we foster collaborative exchange between leading private sector laboratories and prime academic institutions, to accelerate the time-to-market of eco-smart innovation. Only a formidable R&D effort can help bridge the gaps for sustainability not to remain utopian.

Mission impossible?

The world is learning the hard way that it is of paramount importance, as well of utmost urgency, to create an efficient global resource management system. Transitioning to a circular economy requires a comprehensive vision, focus on collective goals, and to embrace radical innovation to bridge critical gaps in our economy's path to a viable and efficient.

Stay positive

Welcome to the home for sustainability ambassadors worldwide promoting today's circularity imperatives  (see these condensed into pearls of wisdom further below!): 1. Less is more; 2. Clean is best; 3. Old is cool; 4. Fixed is fine; 5. ‘Ours’ vs ‘mine’; 6. Not yet done; 7. Rinse and repeat... Stay tuned to hear this illustrated soon by thought leaders from around the world.

In science we trust

Science and technology are tackling the issue of sustainability on a daily basis. At Nuecir we focus on conducting rigorous experimentation while thinking outside the box to find new approaches that leverage physics, chemistry and biology to make sustainable development viable. Embracing disruptive innovation, we commit to advancing humanity and safeguarding life on the planet, translating creative ideas into tangible and enduring results.

Inventors' Helpdesk

Turning great ideas into viable solutions that work, ready to see the light in the context for which they were designed. This is what we do at Nuecir. We focus on concepts that can help closing the circle of sustainable development and steer the process of procuring the necessary resources to turn them into living projects. Moreover, we coordinate all of the financing and legal aspects, as well as the research and development efforts, end-to-end.